The private placement will involve a total of 3 million shares, to be completed in three phases within one year as approved by the shareholders' meeting. Shiny Brands Group will acquire 1 million shares at a price of NT$41.5 per share, accounting for approximately 3.31% of the shareholding. This collaboration not only represents a merger of capital but also signifies a deep integration of operational resources. Both parties are committed to developing high-value-added products and expanding domestic and international markets.
By leveraging the strong partnership, FEBICO will combine its excellence in R&D and manufacturing with Shiny Brands Group expertise in brand management and marketing. With multiple brands under its portfolio and a loyal customer base of over one million members, Shiny Brands Group has a profound understanding of market trends and consumer demands. Its exceptional brand marketing capabilities will provide a significant boost to the commercialization of FEBICO technological achievements. Together, the two companies aim to expand market opportunities, achieve sustainable growth, and lead industry trends.
C. C. Chiueh, Chairman of FEBICO, stated: "We are very much looking forward to collaborating with Shiny Brands Group. We believe this strategic partnership will foster significant breakthroughs in market expansion and business performance in the coming year."